CLIENT: Various
AGENCY: Leo burnett USA
ROLE: ART DIRECTION & Conceptual design

 

Compilation of cool ideas that died in the journey.

Kraft_DinnerTime.jpg
 

AndyBoard.jpg

Kraft_Acts_TEMPLATE_03.18.19-4.jpg

Idea:
Let’s use every bite of food picky eaters take, to unlock megabytes that they can use to stream content.

How:
We’ll install haptic devices inside of flatware to track kids eating motions, and increase their internet allowances/speeds based on how much they eat.